About Us


We are a conscious luxury streetwear brand that encourages customers to express themselves through clothing that relates to their everyday mental health, instilling the importance of self love, finding yourself, and spiritual awakening/enlightenment.

The SadBoy Saga is a safe space and an outlet for people to freely express their emotions, as we advocate for the acceptance of vulnerability and embracing your everyday emotions. 

In essence our mission is to tell our story of how we reached better days and created a better reality for ourselves. By us doing this we hope to inspire and influence many others to tell their stories also!